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Leonardo
Nieto Duran

Territorial marketing and communications - Cities, regions and development

Effective communications management

Welcome to the page of Leonardo Nieto Durán, consultant, speaker and advisor on communications and marketing strategies for attracting investment (FDI) and MICE events (Place Marketing) and destination positioning and promotion strategies (Place Branding).

Ciudad Vieja

My activities

Communications and marketing to attract destinations

Development of strategies that help the function of attracting investment, events and tourism to promotion agencies, convention bureaus and tourism offices of cities, regions or countries.

Conferences and workshops on destination promotion

Keynote lectures, or practical workshops on how to promote destinations and territorial marketing. Promotion of investment, events and tourism.

Strategic Communications

Creation and development of the narrative framework, insights and brand development for destinations. Place branding, territory brands, Nation Brand, tourism.

Check out my latest projects

Place Branding for Small Cities: Building Global Appeal through Authentic Identity and Sustainable Growth

Place Branding for Small Cities: Building Global Appeal through Authentic Identity and Sustainable Growth

Place Branding for Small Cities: Building Global Appeal through Authentic Identity and Sustainable Growth

In Place Branding, small and medium-sized cities have unique opportunities to project themselves internationally, attracting tourism, talent

Nov 25, 20244 min read

Evaluating the Effectiveness of City Brand Strategies: A Comprehensive Analysis

Evaluating the effectiveness of city brand strategies is crucial in modern place branding. The article "City Brand Strategy Evaluation:...

Oct 21, 20242 min read

Visit Oslo's Bold New Campaign: A Risky Yet Fascinating Approach to Tourism

Visit Oslo's Bold New Campaign: A Risky Yet Fascinating Approach to Tourism

Visit Oslo's Bold New Campaign: A Risky Yet Fascinating Approach to Tourism

Oslo has done it again! The Norwegian capital is turning heads with its latest tourism campaign, one that’s as bold as it is brilliant.

Jul 31, 20242 min read

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London View

Connect with me

Let's talk about these topics. If you want to know more about my services, options as a speaker or learn about the workshops, write to me.

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